Life Elements
PROJECT
When Life Elements came to me to help develop a print marketing campaign, they asked that I design with the down-to-earth, adventurous sensibility of their brand in mind. With marching orders in hand, we illustrated an infinitely modular system of brand icons that showcased the literal elements of life and adventure - sky, water, sun, flora, and terrain, with a touch of honey (an ingredient used in all their products).
ROLE
Marketing & Print Collateral
Brand Illustration
Surface Pattern Design
Art Direction